Coleen Rooney Launches Exclusive Jewellery Line

Published on 09/09/09

Fashion icon Coleen Rooney has partnered with Argos to launch her second exclusive jewellery and watch range. Following a successful launch with 20 pieces in January, Coleen was briefed by Argos, the UK's number one jewellery and watch retailer, to produce a number of new collections aimed at stylish young women providing fashion focused looks at affordable prices.

Coleen has been working with buyers and suppliers to direct her own collections, choosing and developing the styles and pieces she likes best. Coleen's brand new collections for the high street chain are available in the new Argos catalogue and features on-trend jewellery pieces and watches.

The new collection contains four 'must-have' looks incorporating the latest styles and trends: One of Coleen's favourites is the Cage Range as this is the collection that represents her the most. Coleen prefers to wear gold at night and the items are unique as the cage detail is made up of tiny hearts making them a really stylish design.

The sophisticated Pearl Range includes a long-length multi-strand necklace and a matching bracelet, ideal for the 'ladies that lunch' look. Coleen wears pearls all the time and her inspiration comes from actresses like Audrey Hepburn during the classic Hollywood era.

The Black Enamel Floral Range features florals inspired by Chanel, one of Coleen's favourite designers. The collection includes a bracelet, necklace and ring in black enamel and Coleen loves the range as it represents designer fashion but at great value prices that you would expect from Argos.

Coleen has also included a Name Necklace in her collection as they are getting more popular and it is something that can be worn during the day and carried through to the evening.