Another innovative gift idea for babies could be starter charm bracelets, Karen Filbert, senior account manager with Rembrandt Charms, told the organisation.
"The first charm would be a birth certificate, an initial or an angel," she suggested, adding that this is a present that the "gift-giver can keep giving" as more charms are added.
The quality of a heart shape diamond ring grows even more important when the wearer is a child, the report adds.
Meanwhile, Nicole Kidman's partner Keith Urban planned to present her with a gold ring during the delivery of their new baby, Sunday Rose Kidman Urban.